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Frequently
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Find standout posts from competitor brands, inspiration accounts, and creators in your niche. Use what you discover to shape what you make next.
About Echo
Echo brings competitor content research, weekly insights, and creator discovery into one place. Track accounts in your category, explore standout posts, and find inspiration for your next social campaign.
Echo is built for small and medium-sized brands, marketers, and agencies that want a clearer view of competitor content and relevant creators. It helps with the research that informs social and creative planning.
Request access through the contact page. Tell us which competitors, topics, or creators you want to research so we can help you understand how Echo fits your workflow.
Contact the Echo team for current pricing and access options for your brand, marketing team, or agency.
Competitor content & insights
Choose the competitor and inspiration accounts you want to follow, alongside your own brand accounts. Echo brings available content from those accounts into your workspace so you can explore posts and their performance.
An outlier is a post that performs unusually well compared with the same account’s usual results on that platform. Echo uses available views, or public engagement when views are unavailable, and needs enough eligible posts to establish a baseline. A high view count alone does not make a post an outlier.
The recap brings together standout posts, recurring themes, and suggested hooks from your tracked content. It gives you examples to review and ideas to test. The first recap needs time and enough tracked content to become useful.
Yes. Save posts you want to revisit as inspiration for your next creative meeting, content plan, or campaign.
No. Views, likes, comments, and how long an ad runs do not establish sales, conversions, or return on ad spend. Echo’s content insights should be treated as research signals, not proof of business results.
Echo’s current focus is research: competitor content, weekly insights, and creator discovery. Your team uses that research to plan, create, and run campaigns in its existing tools.
Creator discovery
Search relevant creators using the available filters, review their profiles, and save candidates to lists.
Creator profiles can include a selection of available recent posts, captions, and public engagement, with links to the original content. This is a starting point for research, rather than a complete archive of every post.
Use search filters, profile information, and available content to build a shortlist. Review each creator’s style, relevance, and engagement in context before deciding whether to approach them.
Still have a question?
Tell us which competitors, content, or creators you want to research. We'll help you understand how Echo fits your workflow.
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